Everything Vantage SEO does, feature by feature.

The free version covers what every page needs to be found. Pro adds the tools for people who do SEO as a job. Each line below says which is which.

On every page, at publish

Vantage writes these tags into the HTML file when you publish. No SEO code runs when a visitor loads the page.

Title templates Free: Set a title pattern once for the site, and one for each table if you need it. Templates use four variables: %title%, %site%, %sep% and %slug%.
Per-page overrides Free: Write the SEO title, the meta description and the focus keyword for one page in the editor panel. The override wins over the template. A site-wide default description fills the gaps.
SERP preview Free: See the search result while you type, at desktop and mobile width. The preview uses the same rules as the publish step.
Open Graph tags Free Pro: Every page gets og:title and og:description from its final title and description. Pro adds Facebook and X share previews in the editor, and custom social values, images and Twitter cards through the MCP tools.
Canonical and robots Pro: The plugin writes a canonical URL and noindex or nofollow for the pages that have them. In this version you set these values through the Pro MCP tools. The editor panel has no fields for them yet.
Core JSON-LD graph Free: WebSite, Organization or Person, WebPage and BreadcrumbList, as one connected schema graph. The breadcrumb trail comes from the page slug.
Site verification Free: Paste your Google, Bing or Pinterest verification token once. Every page gets the tag.

The plugin serves these files and keeps them current as you publish. Proxy rules can also serve them at the root of your site.

XML sitemap Free: Your published pages, up to 5,000 URLs. The last-changed date moves only when a page really changes. Pages with noindex stay out.
IndexNow Free: Every 15 minutes, Vantage tells IndexNow search engines which pages changed. It is on by default, and you can turn it off at any time.
llms.txt Free: A map of your site for AI tools, in the llmstxt.org format.
Image warnings Free: After a publish, the editor panel lists images with missing, empty, generic or very long alt text, and images without a width and height.

The parts of the admin you use every week.

Content analysis Free Pro: 21 checks in five groups give a score from 0 to 100 while you write. Free scores one focus keyword. Pro scores up to 10, with a breakdown for each keyword.
Setup wizard Free: Six short steps give the whole site working defaults.
Settings export and import Free: Move your settings between sites as one JSON file, with a preview before import.
⌘K commands and dashboard widget Free: Open the SEO settings or the SEO panel from ⌘K. The dashboard widget shows page views and 404 hits for the last 7 days.
First-party counter Free: A small page-view and 404 counter that sends data only to your own site. No cookies, no visitor ids. It is off by default. It does not add Google Analytics or other third-party code.

Monitoring, automation, integrations and agent access. In the free version these appear locked in place, with one line that says what they do.

MCP server Pro: Claude Code, Hermes or any MCP client can do what the SEO admin does, through 20 tools. Tokens are scoped and every call is logged. How it works
Visual schema builder Pro: Build JSON-LD from 20 types, or paste your own, without writing a script tag. In this version one template applies to all regular pages.
Redirect manager Pro: Exact and regex rules, exported for nginx, Caddy, Cloudflare Bulk Redirects or CSV. Instatic cannot redirect by itself, so a rule works after you install the export on your proxy.
404 monitor Pro: See which missing paths people hit, and turn one into a redirect in one step. It uses the first-party counter.
Daily site audit Pro: A health score from 0 to 100 for all published pages: missing or duplicate titles and descriptions, thin content, missing alt text, broken internal links and orphan pages.
Google Search Console Pro: Clicks, impressions and positions for your pages, synced each day with your own Google credentials. Submit your sitemap from the plugin.
AI assistant Pro: Three suggestions for a title or description from Anthropic, OpenAI or OpenRouter, with your own API key. Nothing is saved until you click Save.
Local business schema Pro: A LocalBusiness template with 15 business types, address, map position and opening hours. One location per site.

Not in this version: video and news sitemaps, white label, automatic alt text and audit alerts by email. See the docs.

No account and no time limit. Add Pro later, on the same install.